Marketing is Not Dead (But Your Spam Database Is) If you own a business in South Africa, POPIA might feel like a wet blanket on your sales strategy. You might be wondering, “How on earth do I get new clients if I can’t cold call or email them?”...
We’ve all been there. You’re having a perfectly good Tuesday, and suddenly your phone rings. It’s an ‘087’ number. You answer, and a very enthusiastic stranger named “John” wants to know if you’ve thought about your funeral cover. Or...
